Radical Thinking
Services

Three services. One formula. Whatever your bold idea needs.

Our services map to the three legs of the formula. Creative that finds what is worth building. Experience that makes it land. Technology and AI that amplify both. Pick one. Combine them. Start where your idea needs help.

Creative

Ideas and Positioning

For organisations with a bold idea that needs to become a real business outcome. We help you find what is worth building, define the narrative that carries it, and set the strategy for how it lands in market.

What we work on:

  • Strategic positioning
  • Brand narrative
  • Market entry strategy
  • Product launch strategy
  • Campaign strategy

When to hire us for this

When you have a new product, capability, or brand that needs to land in a market that has to notice. When your existing story has not caught up with what you actually do. When AI or another technology has changed what you offer and the narrative needs to catch up.

Experience

Experience and Design

For organisations whose bold idea needs to feel right when people encounter it. We design the experiences, brand systems, and touchpoints that turn an idea into something people remember and return to.

What we work on:

  • Brand identity and design systems
  • User and customer experience design
  • Product and interface design
  • Content systems and production
  • Motion, video, and immersive experiences

When to hire us for this

When your customer experience has fallen behind your brand promise. When you are launching a product or campaign that needs to be felt, not just understood. When your existing touchpoints do not reflect what you want your business to be.

Technology

Implementation and Technology

For organisations that need the technology and AI infrastructure to make their bold idea work at scale. We build the systems, integrations, and AI components that turn a strategy into something operational.

What we work on:

  • AI implementation and integration
  • Digital platforms and web systems
  • Workflow automation
  • Data and content pipelines
  • Product engineering

When to hire us for this

When you have a strategy that requires working technology to deliver. When you have an AI capability that needs to be productionised. When your operations need to be reimagined around what AI and automation can now do.

Safety

How we keep AI safe and sane

We don't hand you a black box. We build in guardrails, human approval, and controlled scale so you stay in control and your brand stays safe.

Guardrails

We build in checks so AI stays on-brand and on-brief. No surprise outputs, no off-script content.

Human approval

Nothing goes live without a human green light where it matters. You decide what gets published and when.

Controlled scale

We grow capability step by step so you're never overwhelmed. Start small, prove value, then scale.

Capabilities we bring across engagements

Depending on the service and engagement, we mobilise the following through Radical Thinking and our network of specialists:

  • AI and automation (agents, LLMs, RAG systems, workflow automation)
  • Digital platforms (web, mobile, e-commerce, integrations)
  • Brand and experience design (identity, UI/UX, motion, AI personas)
  • Content and media (video, podcast, immersive experiences)

How we engage

Every service can be delivered as one of three engagement types. Start with a Pulse to find the real problem. Move to a Bridge to close it. Continue with a Navigator to keep it current. Each service, each engagement type, sized to your specific situation.

See how we work →

Not sure which service fits your situation?

Tell us what problem you're trying to solve. We will figure out the rest together.

Start a conversation